Listing Overview
About Digital Screen Advertising at Pharmacies
Digital screen advertising at pharmacies offers a targeted approach to reach consumers in health-oriented settings:
- 180 Screens: Located across **81 zip codes and 20 cities **in NY, PA, FL, and WI.
- Focused Visibility: Strategically placed in areas with routine health-related foot traffic.
- Engagement Time: An average dwell time of 4 minutes per visit.
- Venue-Based Targeting: Precisely target ads based on the geographic and demographic specifics of each pharmacy location.
- Flexible Daily Campaign Planning: Adapt and adjust your advertising campaigns on a daily basis to maximize impact.
- Cost-Effective Rates: Achieve 1,000 ad views for just $7(CPM), with daily rates starting from $50/day.
Why Advertise
Advertising in pharmacies reaches a broad demographic and provides several strategic benefits:
- Diverse Audience: Engages a wide age range from 20-55 years.
- Captive Setting: High engagement potential during average 4.5-minute wait times.
- Health-Conscious Consumers: Ideal for messaging related to health and wellness.
Performance Tracking
- Verified Impressions: Utilizes AI to track impressions and engagement in real-time, with screens audited by Geopath.
- Extended Operation: Displays remain active for more than 13 hours a day, ensuring repeated exposure.
- Increased Store Velocity: Targeted ads contribute to higher store visitation rates.
About Dolphin Digital
Discover the advantages of partnering with a leader in indoor advertising:
- Premier Locations: Screens are located in high-traffic, essential business areas in premium neighborhoods.
- Brand Safety: Advertising in environments considered vital to the community ensures a positive association.
The Dolphin Digital Difference
- Targeting Precision: Ads are placed at POS checkout counters and street-facing screens for maximum visibility.
- Real-Time Flexibility: Instantly update content or ads across any screen.
- Engagement Assurance: Monitor and optimize ad performance as it happens.
- Visual Impact: Benefit from bright screens and captivating graphics to grab attention.
Ad Specifications
- Format Versatility: Supports both portrait (9:16) and landscape (16:9) orientations.
- Resolution & Duration: Accepts high-resolution JPG and MP4 files, with ad lengths ranging from 10 to 30 seconds.
Utilize Dolphin Digital’s advanced network of digital screens in pharmacies to communicate effectively with health-focused consumers, ensuring your advertising efforts are impactful and memorable.
